Business Challenge serves as a capstone project for the BBA degree. It is intended to give students experience of real business practice and problems. As part of the challenge, students will develop ideas for overcoming corporate problems, develop and test their ideas, and build a plan that is executable. As with any real-world business challenge, the journey will require discipline and resilience. Students adaptive thinking, talent for influencing, and ability to gain results through collaboration will be put to the test. To be successful, students will need to demonstrate an ability to think and work independently, understand content and context to narrow the scope of the project, search for essential information and state relevant questions, work collaboratively as a team, influence a range of relevant stakeholders and, ultimately present some viable business solutions for the corporate challenge.
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